Careers At Sagility

Senior Marketing Communications Specialist

Job Code : GEN/1164

Job Description

The Senior Marketing Communications Specialist manages the Sagility LLC presence online through reputation management and is the main point of contact for internal and external global programs. These include being the key team member for branding Sagility LLC externally as an Employer of Choice, as well as internally, promoting Engagement, Work To Give and developing Health & Wellness/D&I initiatives. Duties include branding and marketing collaterals creation, all online activity including web postings, social media channels, advertising copy and engagement initiatives, online reputation management, and manage project-based events/sponsorships. The Senior Marketing Communications Specialist must consistently project a professional company image and provide exceptional customer service both internally and externally to all stakeholders. Attention to detail with regard to information, budget control and brand consistency is critical in supporting the Sagility LLC Healthcare HR function. 

REPORTS TO: This role reports to the VP- Human Resources and supports HR & Recruiting functions with marketing services/social media and advertising for all Healthcare Business in the US. 

Conduct market research to find stay up to date with market trends, competitor analysis and relevant media options 
Brainstorm and develop ideas for creative marketing campaigns 
Assist in marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.) 
Liaise with external vendors to execute promotional events and campaigns 
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts 
Plan and execute initiatives to reach the target audience through appropriate channels (social media, radio, etc.) 
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies 
Manage Reviews/Feedback/Co-ordinate with Senior HR leaders to respond in a timely and appropriate manner. 
Co-ordinate day-to-day content for social media (ER/EE and recruiting efforts) 
Monitor social media from an online reputation management perspective 
Manage engagement and online interactions coordinating with HR & Sourcing as necessary 
Identify performance metrics and improvements for targeting with the Analytics Specialist 
In liaison with the Director, Marketing, oversee internal and external marketing projects (W@H, Collateral) 
Manage online Ad campaigns through digital and tradition al media 
Manage the Sagility LLC Connect intranet media content to support HR initiatives. 
Work alongside the Programmatic Partners to ensure Ad syncing 
Creative design and manage the distribution of US collateral, promo items and trade fair graphics 
Continuously seek out new channels and online partnerships for recruiting (Blog/Vlog/Platforms, etc.) 
Generate geo-specific online postings to increase brand recognition and engagement 
Liaise with multiple suppliers and organizations on a daily basis 
Develop creative designs and support the Sagility LLC Marketing teams 
Evaluate marketing campaigns and report back analysis/improvements 
Monitor online competitor activity 
Liaise with site HR/Recruiting teams on a daily basis ? support the Sagility LLC Culture Ambassadors 
Collate site activity and promote/advertise using the appropriate channels (Engage/Employee Engagement/Corporate Social Responsibility/Connect, etc.) 
Produce innovative and cost-effective collateral in line with brand identity. (Site Collateral and SWAG). 
Proactively establish and maintain effective working team relationships with all departments 
Represent Geo interests on global calls/projects and activity, being mindful of the prescribed global/local approach The above statements describe the general nature and level of work being performed. 
This is not intended to be an exhaustive list of all responsibilities and duties required. 

MINIMUM JOB REQUIREMENTS: (Education, Experience, Skills) 

Degree/Diploma and 5 or more years of experience in Marketing and/or Communications 

Good organizational and prioritization skills 

Creativity and the ability to follow design standards 

Good negotiation skills plus experience in purchasing/managing localized budgets 

Proficient at Microsoft Office, Adobe PC/Mac operating systems 

Use of creative packages would be an advantage (Photoshop/InDesign/PowerPoint) 

A clear understanding of the branding and communication strategies 

Being able to work with minimal supervision and to manage deadline-based project work 

Possessing good editorial and writing skills as well as, the ability to work on numerous projects at a time 

Creative disposition and problem-solving ability 

Strong ability to prioritize and manage multiple projects independently and simultaneously, and adapt to changing priorities and timelines 

Excellent interpersonal, written and verbal communication skills 

Excellent time management skills 

Proven experience as marketing specialist or similar role 

Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods 

Demonstrable experience in marketing data analytics and tools 

Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.) 

Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired 

Well-organized and detail oriented 

Exceptional communication and writing skills 

Commercial awareness partnered with a creative mind 

BSc/BA in marketing, communications or equivalent

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