Careers at Sagility

The Campaign Manager is a key member of Sagility’s Revenue Marketing & GTM organization, responsible for architecting and executing integrated marketing campaigns that accelerate growth across priority accounts, existing customers, and enterprise initiatives.
This role goes beyond channel execution—you will build scalable campaign frameworks, partner closely with ABM, content, creative, sales, and account teams, and bring rigor, documentation, and measurement to Sagility’s GTM engine.
You will help operationalize our FY27 strategic pillars by driving high-impact, insight-led campaigns that elevate brand perception, fuel revenue, support partnership plays, and improve the quality and consistency of Sagility’s enterprise marketing programs.Campaign Manager

Key Responsibilities

Integrated Campaign Planning

• Develop and manage multi-channel, full-funnel campaigns aligned to enterprise themes, priority target accounts, and customer expansion initiatives.
• Work horizontally across the Marketing organization to ensure each campaign is consistent, scalable, and tied to business goals.
• Build campaign briefs, timelines, segmentation plans, and measurement frameworks that support enterprise-wide marketing workflows.

Campaign Execution, Optimization & Measurement

• Launch and manage campaigns across email, digital, paid social, paid search, and retargeting—ensuring accuracy, brand alignment, and compliance.
• Continually optimize campaigns using insights from Salesforce, MCAE/Pardot, Demandbase, Google Analytics, and other platforms.
• Develop dashboards aligned to enterprise KPIs (pipeline supported, content utilization, engagement lift, win-rate impact, and ROI).

Content, Messaging & Experience Enablement

• Partner with content and creative teams to build high-quality assets including landing pages, ads, emails, thought leadership, and sales enablement materials.
• Ensure messaging consistency across channels and alignment with Sagility’s brand, themes, and differentiated value propositions.
• Support creation and optimization of campaign and ABM playbooks to drive reusable, repeatable marketing motions.

Cross-Functional Partnership & Collaboration

• Partner with product, sales, analyst relations, and external partners/agencies to synchronize campaign efforts with organizational priorities.
• Participate in planning sessions tying campaign strategy to revenue goals, partnership plays, and enterprise initiatives.
• Facilitate collaboration, maintain visibility into campaign calendars, and contribute to the Marketing operating system (SOPs, workflows, intake processes).

Market, Audience & Competitive Insight

• Conduct audience and market research to refine targeting strategies, buyer journeys, and account-level personalization opportunities.
• Stay current on healthcare industry trends, competitor activity, and digital best practices to inform campaign innovation.

Compliance, Governance & Quality Standards

• Ensure all digital activities follow Sagility’s regulatory, privacy, security, and brand standards—especially within healthcare environments.
• Apply QA rigor to every campaign asset and workflow, contributing to enterprise-wide quality improvements.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or equivalent experience.
• 3-5 years managing integrated digital campaigns in B2B, ideally within healthcare, tech, or complex services environments.
• Hands-on experience with digital advertising platforms (Demandbase, LinkedIn Ads, Google Ads) and marketing analytics tools (Tableau a plus).
• Proficiency in CRM/MA systems (Salesforce + MCAE/Pardot strongly preferred).
• Strong analytical skills with a performance- and insights-driven mindset.
• Exceptional communication and project management skills with experience working cross-functionally in fast-moving environments.

Preferred Qualifications

• Experience with ABM programs or ABM platforms (Demandbase preferred).
• Familiarity with SEO/SEM, intent data, and conversion rate optimization.
• Experience building dashboards and measurement frameworks.
• Comfort working with agentic-AI tools for content, reporting, or workflow automation.
• Knowledge of HIPAA, healthcare compliance, or privacy best practices.

What You’ll Gain

• A central role in shaping Sagility’s enterprise GTM engine and campaign operating model.
• Opportunities to lead high-impact programs tied directly to revenue, brand elevation, and strategic partnership plays.
• A highly collaborative environment where innovation, quality, and modern marketing practices are core priorities.
• Exposure to leadership and cross-functional teams, with opportunities for development in ABM, AI-enabled marketing, and strategic campaign architecture.

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